Sometimes The Universe is so fucking annoying. But she's always right!

Here’s the how and why behind my new product, The Content Subscription


Steph:

“So, let’s go over the email ideas for my new product, Content Subscription. Do you have time?

Allie:

“Yeppppppppp! Let’s do it!

Steph:

“How other women are creating their unique lives.

Easy and fun creative projects. 

Redefining how creative women run their lives.”

Allie:

“SOOOOO none of this has to do with your offer. Why are you dancing around it?”


And when I dance around things, not much works. When I stop the dance and show up in the way I really want (even though I’m a little scared) it always pays off. UGH she is always right!!!

I’ve been dancing around this product because my brain was believing these things:

  • You don’t really want my photos

  • You don’t really want to learn from me as a creative

  • I’m not as good a creative as some of my really talented friends, so why would I offer this?

Nevermind that–

  • I’m really good at this.

  • There’s no actual person or entity that gives you permission to be a creative person.

  • I love doing it.

Anyway, lots of other things didn’t work out that seemed more safe to offer. But THIS? This is a really magical moment for me. I have a years worth of beautiful stock images from my travels in Turkey. I have such a fun and effective way of creating writing that people want to read. And my life is in a place where this offer can finally take center stage in a way that I’d never believed I deserved.

But, I can’t lead you all to take your own creative risks unless I’m doing it, too.

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Content Creation Q&A: Using your iPhone instead of a fancy camera.

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I got this message from a fellow founder– and it sparked my new product.